Productized or Software as a Service? A hot topic often discussed on TMBA. Of course, there’s no right or wrong answer but on today’s show Brian Casel talks to Dan about the factors that contributed to him changing from one to the other by selling Audience Ops and starting ZipMessage and also the different challenges of the two:
The post TMBA 632: A Journey From Productized to SaaS, Plus The Return Of ‘Donate a Business Idea’ appeared first on Tropical MBA Podcast.
https://www.tropicalmba.com/from-productized-to-saas/
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